Events' strategies
Crafting an event menu that celebrates local cuisine
Creating a event menu that truly celebrates local culture is no easy feat. It varies not just from country to country, but also from one event to another. To deliver an authentic experience, it’s essential to use regional ingredients and collaborate with local chefs, which also helps support the local economy. That’s why we’ve put…
Social platforms: a powerful tool for event promotion in LATAM
Since their creation, social networks have become an integral part of our daily lives. They have completely transformed how we connect, allowing us to establish and maintain relationships regardless of physical distance. The rise of social media has not only transformed personal interactions but has also opened up new avenues for companies to communicate with…
Music Festival Marketing: 5 strategies to rock it in Latin America
How to maximise your presence at market trade fairs and events
Professional organisation and attendance to market trade fairs and events have become a highly recommended strategy to initiate face-to-face introductions for companies with key publications…
With so many advances, will the lamps continue to transmit light?
Almost 150 years ago, Thomas Edison realized that by heating a carbon rod to a certain temperature, it emitted light and thereby created the first marketable incandescent bulb…
Celebrate Amor y Amistad Day with your clients
Hero or villain: how AI is transforming paid media
Creativepool Awards: we were proudly selected as the best PR agency
Yellow September: is mental health a taboo in LATAM?
