Latin American Culture

From student celebrations to more traditional festivities, we will explore the different Latin American customs for celebrating spring arrival.  From Mexico on the north, to the southern territories of Chile and Argentina, the vast Latin American territory holds unmatched cultural treasures.  This extensive territory has one of the most rich and diverse cultural landscapes and celebrations. And…

Cultured, tardy, passionate, devoted, argumentative, energetic… There are countless traits that all Argentines can identify with. Get to know some of Argentina’s most striking cultural aspects in more detail.

Latin America is a region that prompts many questions in foreigners’ minds, especially since it is usually depicted abroad through stereotypes. We invite you to leave those stereotypes behind…

In keeping with our Anglo-Irish-Brazilian roots, we love rugby here, and are proud supporters of Brazil’s rugby team! The Sherlock São Paulo team went out last Friday to show our support for the Tupis…

While the 2014 World Cup featured many tasteless examples of opulence and sponsors’ champagne dos, the Olympics organisers seem to have learned some imporant lessons from FIFA…

Valor Econômico recently reported the conclusions of a new marketing study by economists André Nassif, Carmen Feijó and Eliane Araújo, which argues that after at least ten years…