Latin American Culture
Olympic Games: six things you need to know
For any international brand, launching or operating in Brazil can be a daunting experience and requires careful planning and commitment.
August 10, 2015
Why foreign brands should be wary of cultural mistakes?
Econsultancy recently published this article by me about the cultural pitfalls foreign brands face when entering the Brazilian market.They’ve been kind enough to let us reproduce it in full below.
June 12, 2014
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