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Coronavirus: in these housebound times, Aerolíneas Argentinas and its crew are repatriating Argentines stranded in high-risk areas
This is a special flight, it is a repatriation flight. We wanted you to know that there is nervousness, that there is anxiety, that we are worried. So what I’m going to ask you is to have a little…
16 Latin American Women Who Inspired Us
he 8th of March marks the celebration of International Women’s Day, a date commemorating the global struggle for women’s equal rights. At Sherlock, we want to remember some internationally…
How can PR help save a brand’s image with crisis management?
Whether it’s from user data exposure, criticism and problems with the products or services offered, or complaints and accusations against the spokesperson, there are several ways in which a company…
Using mass media to your advantage in the social media era
A lot of people don’t realise, but the advent of social media has made the spread of news so much more palpable for different generations. To stay informed, most people – especially the younger generation…
Juan Carr, a warrior against the cold
During last winter, very low temperatures shook Buenos Aires, the Argentinian capital. The thermometer went down and its needle marked just a little bit over zero degrees celsius. It was freezing…
The battle for an asbestos-free Colombia
‘The mission is accomplished’, said Daniel Pineda in front of the Congress of the Republic, located in the heart of Bogotá. Daniel fought alongside his wife, Ana Cecilia Niño, for more than 5 years to get…
Diversity in the workplace: unity is strength
Every day, media outlets and social feeds around the world report cases regarding racial, religious and gender issues. It’s clear that respecting and celebrating differences is essential for society to grow…
Solidarity in Action
Chile is characterised by its solidarity, having had a history marked by natural disasters such as earthquakes, tsunamis, volcanic eruptions and forest fires, among others…
A Cultural Embrace: the Colombian refugee crisis hits the screens in Brazil
On the tripoint border of Brazil, Colombia and Peru lies a small tropical island called La Isla de La Fantasia – Fantasy Island. It is the setting for the 2019 film Los Silencios…
Brazilian documentaries that go far beyond carnival and football
About a month ago, the political documentary “Democracia em Vertigem” (Democracy in Vertigo), by Petra Costa, was released on the digital streaming platform Netflix. Making use of the…
Connect with Your Customers through a Creative Newsletter
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The present and future of AI and PR
