Latest Posts
The 6 largest news outlets in Latin America (2022)
Breaking news: Latin America is a wonderfully rich and diverse region that offers amazing opportunities for growth for international brands! While launching in a new market involves several cultural and operational challenges, working closely with a Latin American agency can help a brand to plan a successful strategy. Understanding the media outlook for public relations is a key factor…
Blockchain in Latin America: the Ethereum community elaborates on development in the region
Latin America is in a growing wave of cryptocurrency adoption, which has sparked the interest of different comapnies and experts for the countries in the region. This reality has meant that, for the first time, the Ethereum community has come together in Brazil with the Ethereum Rio event to discuss the future of the cryptocurreny…
8 signs your company needs a PR consulting agency right now
What is the difference between advertising and public relations?
When seeking ways to improve our company’s productivity, the more effective the better. And our messaging can make all the difference. In this context, the functions and benefits of public relations and advertising are often confused. Although their objectives may be similar, the ways in which they are carried out can vary significantly. So what…
Is Latin American culture homogeneous?
6 steps to maintain good media relations in Brazil
Marketing in Latin America: everything you need to know
The key steps to using Inbound Marketing for Brand Awareness
Indigenous People in Brazil Seek Representation Through Communication
Positive Influencer Marketing: how brands can impact people’s lives
How long is a press release supposed to be?
A journey through the history of Tango
