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Crafting an event menu that celebrates local cuisine

Creating a event menu that truly celebrates local culture is no easy feat. It varies not just from country to country, but also from one event to another. To deliver an authentic experience, it’s essential to use regional ingredients and collaborate with local chefs, which also helps support the local economy. That’s why we’ve put…

August 21, 2024
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One in Eight Latin Americans Value Corporate Social Responsibility

For years, consumers worldwide have seen companies as social agents. The idea that corporations should only focus on providing good services and quality products is now outdated. In this context, Corporate Social Responsibility (CSR) is particularly important in Latin America. Our latest regional survey of over 3,000 people reveals that 81% of respondents say companies’ attitudes…

August 16, 2024
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Lima’s 2027 Pan American Games: transforming Peru’s sports and economy

After Barranquilla withdrew as the host of the 2027 Pan American Games, the Extraordinary General Assembly of Panam Sports faced a crucial decision between two cities: Asunción and Lima, both vying to host this prestigious sporting event. When the verdict was announced, the Peruvian delegation erupted in joy as Lima was chosen to host the…

August 13, 2024
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SEO Strategy: what has changed in the age of AI?

Defining an SEO strategy is essential for any business aiming to achieve online success. With the continuous evolution of search algorithms and the introduction of new tools and features, such as AI, also known as SGE (Search Generative Experience), and Featured Snippets, adopting a holistic approach that integrates technical SEO, content, UX, and links is…

August 9, 2024
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Social platforms: a powerful tool for event promotion in LATAM

Since their creation, social networks have become an integral part of our daily lives. They have completely transformed how we connect, allowing us to establish and maintain relationships regardless of physical distance. The rise of social media has not only transformed personal interactions but has also opened up new avenues for companies to communicate with...
August 7, 2024
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Now you can donate crypto to Brazilian NGOs

Now you can donate crypto both within Brazil and to the country! This allows companies and individuals worldwide to support projects led by NGOs and other non-profit organizations, helping them achieve their goals. The innovation, a first in Brazil, is made possible by Dominó do Bem, a platform created by Patrick O’Neill, CEO and co-founder…

July 23, 2024
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Learn how the Bases Law impacts businesses in Argentina

Since the approval of the Bases Law, Argentina has redefined its strategies to attract international investors. Incentive Regime for Large Investments To attract international investment, the government established the Incentive Regime for Large Investments (RIGI), offering tax, fiscal, and exchange benefits for national or foreign projects that exceed $200 million in any economic sector. It...
July 19, 2024
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A brief study on Latin American feminism

Art by Whittney de Araújo (https://www.instagram.com/w.whittney_arts/)

July 12, 2024
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Discover six LGBT media outlets in Latin America

Latin America is home of a rich cultural and social diversity, and is also notable for its vibrant  LGBTQIAP+ community, which has been gaining more space in today 's society. With that in mind, communication takes on the role of building bridges between the queer community and the society in general, fighting against discrimination, promoting...
June 28, 2024
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Web accessibility: where social inclusion, regulatory compliance and business perspectives meet in the digital world

Our reality is constantly crossed with digitality, which permeates every aspect of our lives. In 2015, UNESCO adopted the concept of “Internet Universality”, which has been followed by growing debate around accessibility to this virtual world. How accessible is the digital world we inhabit? Web accessibility is defined by the ability of any person, regardless...
June 24, 2024
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