Information production and dissemination rest in the hands of few in Colombia – there are eight entities that control all national coverage. These economic conglomerates have interests in food & beverage, banking, public services & infrastructure, and housing, among others. However, along with outlets owned by these traditional groups, there increasing numbers of alternative channels emerging which can be harnessed by strategic Colombian PR agencies.
TV remains is the main news source for Colombians. Most of the broadcast media in Colombia is controlled by wealthy family or large multi-national corporations.
There are two privately owned and three state-run national TV stations in Colombia, with a lot of regional TV networks and channels. The main TV private national networks are Canal RCN, and Caracol, both of whom also have national radio coverage. Canal Uno is the main state-owned broadcaster, which transmits privately sourced programming, while Senal Colombia transmits the government’s education and cultural messaging and Sepal Institucional is used for government broadcasts, live congress feeds, etc.