IOF in Brazil: 2025 shifts and what they mean for businesses

The IOF (Tax on Financial Transactions) in Brazil has once again become a key issue in 2025, following a series of decrees, reversals, and legal disputes that have shifted—then restored—its rates. Charged on transactions such as currency exchange, credit, insurance, and investments, the IOF has a direct impact on businesses. Recently, the back-and-forth in legislation […]

Overview of Key News in Latin America – May 2025

May 2025 was marked by decisive developments across Latin America. In Mexico, the spotlight was on cybersecurity in the financial sector during the 88th Banking Convention, while digital fraud surged during the Hot Sale, and a historic judicial reform paved the way for the popular election of judges—raising intense debates over judicial independence. In Argentina, […]

SEO and branding: the connection between visibility and identity

Marketing encompasses various areas that work together. Much of what is seen in terms of brand promotion can happen both online and offline, as a large portion of content, whether organic or paid, is consumed by people connected to the internet. This is where SEO and branding meet: while SEO ensures visibility on search engines, […]

News in Latin America – February recap

COLOMBIA The arrival of 5G equipment in Colombia grew by 63 % in 2024. In 2024, the entry of cell phones in Colombia reached 9.9 million units, with a 29 % share of devices with 5G technology, representing an approximate growth of 63 %. This progress reflects a greater adoption of high-speed networks in the […]