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Insights, updates, and strategic perspectives
from Sherlock Communications
Explore expert articles, news, case studies, and communication trends across Latin America. Stay informed with the latest developments from our team.
Panama’s economic transformation: A regional model for growth
Panama’s rise as Central America’s leading economy is no accident. A combination of long-term strategic vision, tax incentives, public safety,
PR and politics: Strategies That Transformed 2024
The year 2024 marked a turning point in global politics, showcasing the essential role of public relations in building narratives,
From TV to Streaming: Peru’s Video Content Shift
The evolution of media and video content in Peru has taken a significant turn in recent years. What was once
How Brazil’s Hip-Hop stars are changing marketing in the music industry
This year, Lacoste in Morumbi Shopping Mall changed its store’s name to Lala. This might come as a surprise to
Opportunities and challenges of doing business in Argentina today
One year after Javier Milei took office as President of the Argentine Republic, the country has undergone transformations that represent
Sports betting laws in Brazil: what is new?
The start of 2025 marks a new chapter for sports betting laws in Brazil with the implementation of Law No.
What are public relations in marketing?
The role of public relations (PR) in marketing has become more important than ever in a market where competition is