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Insights, updates, and strategic perspectives
from Sherlock Communications
Explore expert articles, news, case studies, and communication trends across Latin America. Stay informed with the latest developments from our team.
Panama’s economic transformation: A regional model for growth
Panama’s rise as Central America’s leading economy is no accident. A combination of long-term strategic vision, tax incentives, public safety,
The couch at home: self-isolating psychotherapy during the COVID-19 pandemic
With more than 200 psychologists per 100,000 inhabitants, Argentina has more psychoanalysts per capita than any other country in the world. People seek them out in difficult times, when they need a professional…
Influencer marketing: followers, engagement and balanced content generate business opportunities
Influencer marketing, a term already present in the market and popularized by the growth of social media, is the strategy used by companies to promote their products and services through influencers…
The art of connecting through a good website
The COVID-19 pandemic has created significant challenges for brands and their positioning because, at a time when people are looking for information, entertainment and even consolation in their content…
Confined to home, many Argentines are feeling the need to knead
These are not easy times, as the coronavirus pandemic has led to mandatory social isolation worldwide. The anxiety of confinement and the fear of contagion coexist within newly-essential customs…
Four Brazilian TV shows you need to watch
Brazil’s film and television industry is known worldwide for its soap-operas and some classic movies, like 2002’s City of God. Over the years, the country has branched out into another medium that is becoming more accepted…
Sherlock Communications bags award at prestigious PRWeek Global Awards
Sherlock Communications has just been awarded one of the most prestigious marks of distinction in the world of marketing and communications at the PRWeek Global Awards 2020, which celebrate…