Blog
Insights, updates, and strategic perspectives from Sherlock Communications.
Explore expert articles, news, case studies, and communication trends across Latin America. Stay informed with the latest developments from our team.
How do you obtain customer feedback in Latin America?
[vc_row][vc_column][vc_column_text css=”.vc_custom_1694176089735{margin-top: -15px !important;}”]In today’s competitive business landscape, understanding customer needs and preferences is paramount to achieving success. This knowledge is fundamental for companies who
Success Begins with Solid PR Planning
[vc_row][vc_column][vc_column_text css=”.vc_custom_1722454541944{margin-top: -15px !important;}”] Updated on 07/31/2024 Why is planning so important in the public relations process? Well, planning is a necessary strategy to
How long is a press release supposed to be?
[vc_row][vc_column][vc_column_text css=”.vc_custom_1692898568243{margin-top: -15px !important;}”]When a company or organisation wants to hire PR services, it is often left wondering: how long is a press release supposed
LGBTQ advertising campaigns to celebrate diversity in Latin America
[vc_row][vc_column][vc_column_text css=”.vc_custom_1692368200752{margin-top: -15px !important;}”]Latin America has been the stage for several manifestations and LGBTQ advertising campaigns honouring the diversity and promoting major inclusion, visibility and
A journey through the history of Tango
[vc_row][vc_column][vc_column_text css=”.vc_custom_1691762543189{margin-top: -15px !important;}”]Music and dance worked together in the building of Tango’s history, one of Argentina’s most classical cultural masterpieces. This tradition, also prevalent
Assuming a Public Relations job role at an international agency
[vc_row][vc_column][vc_column_text css=”.vc_custom_1691158481139{margin-top: -15px !important;}”]The Public Relations (PR) professional works in the communication between people, institutions, organizations and the public. In my experience, it is a
Organic traffic: how can your company succeed?
[vc_row][vc_column][vc_column_text css=”.vc_custom_1690551434655{margin-top: -15px !important;}”]There are many ways to obtain traffic for your website, which is essential if you want to boost your audience and conversions.
SEO for LinkedIn: how it can work for you
[vc_row][vc_column][vc_column_text css=”.vc_custom_1689962919859{margin-top: -15px !important;}”]Remember when we used to hand out resumes door-to-door? Those days are long gone. Long before the pandemic, talents were recruited via
4 Peruvian customs during their national holidays
[vc_row][vc_column][vc_column_text css=”.vc_custom_1689347160532{margin-top: -15px !important;}”]On 28 July 1821, José de San Martín declared Peru’s independence from the Spanish empire and thus began its history as a