Our Services

Sherlock communications

Exists to connect international brands with Latin American audiences

We help organisations enter, grow and thrive in the region by combining deep market and cultural insight, digital expertise and long-standing media relationships with global standards of strategic planning and creativity. Acting as a bridge between global companies and Latin America; we are an evidence-driven, strategic partner that makes it easier to cross cultural borders, reach new audiences and grow in measurable ways that benefit businesses and communities alike.

Our 360° service offering was built in direct response to client demand. Today, it spans every specialist discipline needed to run effective, integrated communications campaigns across Latin America: PR, social media, SEO, paid media and inbound marketing, web development, B2B outbound prospecting, influencer marketing, event design and production, CSR and ESG consultancy and more. All of this is supported by our in-house research team and design and production studio, giving clients data-driven, consistent creative quality across every channel.

Internationally focused

Unlike local agencies that work primarily with domestic firms, seeing foreign clients as occasional extras, we work only with international organisations. Most of our clients are headquartered outside Latin America and rely on us to be their partner and guide in the region.

Our approach is designed to support both local execution and global alignment. Whether they have a team in Latin America or not, we integrate smoothly with our clients’ local and international marketing and communications departments. 

Flexibility and agility are at the core of what we do. Unlike many larger network agencies, we adapt structures, teams and strategies to match each client’s needs. And with our “one agency, multiple local teams” model, clients don’t need to juggle separate agencies in different countries. The result is time saved, consistent messaging, and authentic local expertise – all managed through a single point of contact.

Insight driven campaigns

At Sherlock Communications, we believe every successful campaign begins with listening and a deep understanding of our client’s audiences. Too often, global campaigns are rolled out in Latin America with little more than translation (often poorly done), and they normally fail to connect. Our approach is different: every strategy is built on bespoke insight and tailored to the region’s unique cultural and market dynamics.

Our dedicated research division ensures campaigns are grounded in market intelligence, trend analysis, audience insights and cultural relevance. We also conduct regular media consumption studies in all of Latin America’s primary markets, providing our clients with a clear picture of how people consume information and culture, insights that shape both media strategy and creative execution.

But we don’t stop there. We believe in raising Latin America’s profile on the global stage. To challenge stereotypes and share knowledge, we regularly publish sector research eBooks on topics ranging from the changing media landscape in different countries and sustainable finance to streaming and blockchain.

These reports have been downloaded tens of thousands of times worldwide, read by some of the largest financial institutions in the world and have driven real-world impact, with Sherlock Communications research being quoted in congressional panels and even cited in the development of new laws in the region.

Internationally focused

Unlike local agencies that work primarily with domestic firms, seeing foreign clients as occasional extras, we work only with international organisations. Most of our clients are headquartered outside Latin America and rely on us to be their partner and guide in the region.

Our approach is designed to support both local execution and global alignment. Whether they have a team in Latin America or not, we integrate smoothly with our clients’ local and international marketing and communications departments. 

Flexibility and agility are at the core of what we do. Unlike many larger network agencies, we adapt structures, teams and strategies to match each client’s needs. And with our “one agency, multiple local teams” model, clients don’t need to juggle separate agencies in different countries. The result is time saved, consistent messaging, and authentic local expertise – all managed through a single point of contact.

Insight driven campaigns

At Sherlock Communications, we believe every successful campaign begins with listening and a deep understanding of our client’s audiences. Too often, global campaigns are rolled out in Latin America with little more than translation (often poorly done), and they normally fail to connect. Our approach is different: every strategy is built on bespoke insight and tailored to the region’s unique cultural and market dynamics.

Our dedicated research division ensures campaigns are grounded in market intelligence, trend analysis, audience insights and cultural relevance. We also conduct regular media consumption studies in all of Latin America’s primary markets, providing our clients with a clear picture of how people consume information and culture, insights that shape both media strategy and creative execution.

But we don’t stop there. We believe in raising Latin America’s profile on the global stage. To challenge stereotypes and share knowledge, we regularly publish sector research eBooks on topics ranging from the changing media landscape in different countries and sustainable finance to streaming and blockchain.

These reports have been downloaded tens of thousands of times worldwide, read by some of the largest financial institutions in the world and have driven real-world impact, with Sherlock Communications research being quoted in congressional panels and even cited in the development of new laws in the region.

Press Relations

Get featured in the most relevant local media outlets and build lasting relationships.

Design & Audiovisual

Communicate your brand with authenticity and innovation.

Social Media

Connect with your audience and build a community with your current and future clients.

Influencer Marketing

Work with local content creators to build relevance and credibility for your brand.

SEO

Boost your presence on the most used search engines in Latin America.

Link Building

We build digital bridges between your brand and the most relevant media outlets in the market.

Paid Media

Rely on strategic campaigns to quickly deliver your brand’s message to the right people.

Events

Make your brand stand out at your own or third-party events.

Link Building

We build digital bridges between your brand and the most relevant media outlets in the market.

Press Relations

Get featured in the most relevant local media outlets and build lasting relationships.

Design & Audiovisual

Communicate your brand with authenticity and innovation.

Social Media

Connect with your audience and build a community with your current and future clients.

Influencer Marketing

Work with local content creators to build relevance and credibility for your brand.

SEO

Boost your presence on the most used search engines in Latin America.

Link Building

We build digital bridges between your brand and the most relevant media outlets in the market.

Paid Media

Rely on strategic campaigns to quickly deliver your brand’s message to the right people.

Events

Make your brand stand out at your own or third-party events.

Market Research

Make decisions based on reality, not assumptions.

Outbound Marketing

Reach the right people with targeted campaigns, smart prospecting, and personalized communication.

Website Services

Develop an optimized, functional website aligned with your brand strategy.

Corporate Social Responsibility

Tell your social impact story with authenticity, inspiring trust, purpose, and meaningful connections.

Technology with purpose

We don’t invest in technology for its own sake, we do it to make our clients’ campaigns stronger. Over time, we have built a reputation as an independent leader in applying innovation meaningfully, from experimenting with Web3 in client campaigns and media relationship management, to using blockchain for transparent donations.

We’ve been able to do this because of our deep connections with the global and regional blockchain ecosystem, working alongside some of the world’s and region’s biggest players and innovators as clients.

We believe in practising what we preach. The same tools we recommend, we use ourselves; testing, refining and applying them in our own work before bringing them to clients.

A great example is our proprietary media and stakeholder relationship platform, the first of its kind in Latin America. More than a journalist database, we built this platform to map and manage media and stakeholder relationships across the region. Along with reporters and editors, we have a unique network of WhatsApp and Facebook group administrators, indigenous and community leaders, giving brands unparalleled access to the voices that matter most.

The result is technology with purpose: solutions that simplify cross-border collaboration, open new ways to engage audiences and deliver measurable result

Sherlock Communications is independent, not part of a holding group, and fully embedded in Latin America. That independence makes us agile, responsive and deeply connected to the region. Clients get the reach and professionalism of a regional agency, backed by a team that genuinely values relationships, communities and people.

We don’t just deliver campaigns, we provide reassurance, cultural advice and practical support. Many of our clients have never set foot in Latin America, so we make it our business to help them understand the context as well as the communications landscape. That can mean everything from explaining cultural nuances to literally guiding visiting clients around new cities.

Our consultancy mindset is key. We’re not afraid to say when we believe an idea won’t work, we believe honesty builds credibility and drives better results. In the past, this approach has let us save clients from launching without localised content, advise on payment systems and even guide companies through visa requirements.

This style of hands-on support and straight-talking consultancy is one of Sherlock Communications most unique attributes. It’s why clients see us not just as an agency, but as a trusted partner for navigating Latin America.

Our Service Manifesto

At Sherlock Communications we work a little differently.
These are the principles that guide how we partner with clients: