What the future of e-commerce holds for Peru?
E-commerce is quickly becoming the top choice for Peruvians. With that in mind, the Sherlock Communications team took part in the ninth edition of the e-Summit Peru e-Commerce, hosted by Lima Chamber of Commerce, a two-day event focused on discussing both the current state and the future of e-commerce in the country. Take a look […]
Peru starts taxing streaming services and other digital platforms
Peru has become the latest country in Latin America to implement a system of taxing placed on streaming services and digital platforms that are used on a daily basis, such as Netflix, Disney+ and other services like Uber, Airbnb and more. The Legislative Decree 1623, which amends the General Sales Tax (IGV) Law with respect […]
One in Eight Latin Americans Value Corporate Social Responsibility
For years, consumers worldwide have seen companies as social agents. The idea that corporations should only focus on providing good services and quality products is now outdated. In this context, Corporate Social Responsibility (CSR) is particularly important in Latin America. Our latest regional survey of over 3,000 people reveals that 81% of respondents say companies’ attitudes […]
Now you can donate crypto to Brazilian NGOs
Now you can donate crypto both within Brazil and to the country! This allows companies and individuals worldwide to support projects led by NGOs and other non-profit organizations, helping them achieve their goals. The innovation, a first in Brazil, is made possible by Dominó do Bem, a platform created by Patrick O’Neill, CEO and co-founder […]
Learn how the Bases Law impacts businesses in Argentina
Since the approval of the Bases Law, Argentina has redefined its strategies to attract international investors. Incentive Regime for Large Investments To attract international investment, the government established the Incentive Regime for Large Investments (RIGI), offering tax, fiscal, and exchange benefits for national or foreign projects that exceed $200 million in any economic sector. It […]
Digital audience engagement: 5 Marketing and PR strategies
[vc_row][vc_column][vc_column_text css=”.vc_custom_1717176882048{margin-top: -15px !important;}”]In the present day marketing and PR landscape where online interactions dominate, the concept of digital audience engagement has evolved from a mere tactic to a fundamental strategy. The digital transformation has empowered consumers, giving them both a voice, as well as a choice in a way never before seen. As a […]
Web3 and sports: how blockchain is transforming the industry?
[vc_row][vc_column][vc_column_text css=”.vc_custom_1714134556380{margin-top: -15px !important;}”]Anyone who thinks that web3 and sport are part of different worlds is mistaken. Sport has evolved, as has the way we consume it, and technology is increasingly an ally of fans each day we pass. And although it is not yet as popular a technology, the main clubs, brands, athletes and […]
Technology in Peru: How this industry has changed in recent years
When talking about technology, many people think that Peru is a backward country, that it does not have the capacity to develop and innovate in this field, and that its population is still reluctant to apply technological tools. However, this perception is not entirely true as Peru has made significant progress in science, technology and […]
CADE Peru: A source of communication opportunities for companies
[vc_row][vc_column][vc_column_text css=”.vc_custom_1701438812505{margin-top: -15px !important;}”] The most important business leaders meet every year in Peru. Are they taking advantage of all the doors that are opening up in terms of communication? CADE Peru is the most important business forum in Peru, bringing together leaders from the public, private and social sectors to discuss and propose solutions […]
What is Web3 and its relationship with cryptoassets?
[vc_row][vc_column][vc_column_text css=”.vc_custom_1700830688180{margin-top: -15px !important;}”]Before we get into what Web3 is, it’s important to remember that using the ethernet wasn’t always an easy task. For years, people needed to have a landline phone connection, deal with unstable connections and try to find alternative hours to get a cheaper, more stable connection. People were still required to […]