Public Relations
We develop tailored solutions to strengthen media relationships, enhance positive visibility and connect your brand with the right audience. Our work goes beyond press releases; we build genuine journalist engagement and relationships as part of integrated communication strategies based on authentic, local narratives and measurable results.
Through our public relations consultancy, we help your company build reputation, trust and authority, and manage crises, ensuring a solid and trustworthy presence in the Latin American media and market.
Our expertise in pr
Media Relations
We build genuine relationships with journalists through a team of former newsroom professionals. Supported by Arybe, our proprietary platform, we manage everything from interviews to press conferences.
Message Development
We build messages based on local context and data. By using real-world outcomes and authentic stories, we develop the thought-leadership needed to establish your authority in the sector.
Crisis Issues and Reputation Management
We manage reputation through anticipation, not just reaction. Our team identifies risks and sets clear protocols before issues arise, acting swiftly to coordinate messaging and media engagement when they do. This ensures transparency and protects your brand’s credibility across the region.
Media training
Our media training prepares spokespeople for everything from high-profile interviews to crisis scenarios. Using our newsroom experience, we run simulated sessions and provide real-time feedback to help executives understand how journalists think. This ensures they can stay on message and deliver a consistent narrative with confidence.
Thought Leadership
Earning influence is about sharing original perspectives that add value to public debate. By turning data and experience into opinion pieces, interviews, and speaking roles, our approach identifies the specific topics where your brand can lead.
Sponsored & Branded Content
Sponsored and branded content focus on audience affinity rather than just reach. By integrating with the editorial style of trusted media outlets, our campaigns are built to reflect a brand's perspective through videos, podcasts or feature articles. This approach uses data and original formats to ensure content is relevant to the target audience.
Public Affairs
Public affairs focuses on engagement with regulators and policymakers by translating complex issues into clear, educational narratives. The service includes risk monitoring, stakeholder mapping, and institutional relationship building to anticipate policy trends. All activity maintains strict compliance across regulated sectors like fintech and gaming to help shape policy outcomes.
Product PR & PR Launches
Launch strategies turn announcements into specific communication moments through embargoed briefings, creative activations, and events. Our team manages every stage, from narrative development to coordinating with journalists and influencers across Latin America. This hands-on approach ensures each launch is handled with precision and cultural relevance to secure immediate visibility.
Media Events & Press Experiences
Media experiences are designed to deepen journalist relationships through formats ranging from intimate briefings to large-scale product showcases. Our team manages the entire process, including concept development, guest curation, and local amplification. Every event is tailored to specific market expectations, ensuring the content is relevant to journalists and results in effective media coverage.
Corporate & Executive Communication
Corporate communication aligns messaging for stakeholders, employees, and investors to maintain a consistent institutional voice. Our team develops executive profiles and manages internal announcements, speeches, and investor relations. Integrating these with public affairs and digital strategy ensures authority and empathy to support long-term business objectives.
Stakeholder Mapping & Engagement
Stakeholder engagement starts with identifying the people and institutions that shape industry conversations. Our process involves mapping networks across NGOs, regulators, and industry associations to uncover shared interests and potential partnerships. This work supports corporate reputation and social-impact initiatives by ensuring messages reach the right forums to build long-term advocacy.
Measurement & Evaluation
Measurement and evaluation follow the Barcelona Principles to ensure transparency and accountability across all markets. Our methodology focuses on outcomes like perception and behaviour rather than just counting coverage. By combining quantitative data, such as share of voice, with qualitative analysis of tone and relevance, our programmes demonstrate the direct impact of communications on business objectives.
What can we do for you?
With our extensive experience in public relations and media advisory across Latin America, we help your company build strong relationships with local media, strengthen its reputation and increase visibility.
Through our tailored consultancy and our team of experts, we ensure your brand has the necessary tools to communicate strategically, efficiently, and consistently, achieving measurable results and long-lasting relevance in the market.