BLOG
Insights, updates, and strategic perspectives
from Sherlock Communications
Explore expert articles, news, case studies, and communication trends across Latin America. Stay informed with the latest developments from our team.
Latin American trends for 2026
Beyond the pitch: FIFA World Cup 2026 The FIFA World Cup will take place in Mexico, Canada and the United States between Thursday, June 11th, 2026 – Sunday, July 19th, 2026 The FIFA World Cup is a global media phenomenon which takes place every 4 years. Its impact on Latin...
How Paid Traffic Works and Why It’s Essential for Your Strategy
In an era where digital presence is increasingly important, understanding how paid traffic works is essential to boosting your business’s success. More than just a digital marketing strategy, paid traffic, when executed correctly, has the...
September recap in Latin America
September marked pivotal events across Latin America. Argentina faced currency tensions, while Brazil saw Bolsonaro’s conviction and protests against the shielding amendment. Costa Rica recorded export growth, Guatemala advanced as a service hub, and Panama...
The two sides of sustainable agriculture in Latin America
[vc_row][vc_column][vc_column_text] Latin America is a global breadbasket, home to major food producers such as Argentina, Brazil, and Colombia, which rank among the world’s top exporters. The region also boasts vast natural ecosystems that play a...
Press release mistakes that compromise the message and how to fix them
[vc_row][vc_column][vc_column_text]One of the most important skills for any public relations (PR) professional is writing press releases. A well-written press release can capture media attention, boost brand recognition, and effectively convey the primary message to a...
Political scandals in Argentina create opportunities for the crypto community
[vc_row][vc_column][vc_column_text css=””]Argentine politics have once again shaken international markets, but have also raised alarm bells within the crypto community. Allegations of corruption directly involving President Javier Milei’s inner circle, especially his sister (Secretary of the...
Trade relations between Peru and EU, two strategic partners towards 2030
Trade relations between Peru and EU have become one of the strongest and most strategic alliances for the South American country. Since the Free Trade Agreement came into force in March 2013, the EU has...